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Latest Episodes
Episode 125: Larger the Brand, More Complicated the Traffic
Not all online businesses need the same amount of traffic. In this episode, Jon and Ryan discuss how consideration, target market, and budget impact traffic for both s...
Episode 124: The Fundamentals of SaaS Marketing Website Design
Creating a well-designed SaaS website requires a strategic approach. In this episode, Jon and Ryan discuss the key fundamentals of creating a SaaS marketing website th...
Episode 123: New Year, New Marketing
2024 was the year social ads made a serious comeback, and the focus on social selling will continue into 2025. In this episode, Jon and Ryan discuss how YouTube is poi...
Episode 122: How To Leverage Priming & Expectation Setting
Aligning your online experience with user expectations is crucial. In this episode, Jon and Ryan discuss how to leverage the priming & expectation setting heuristic to...
Episode 121: Don't Forget to Take a Break Post-BFCM
We've made it through Black Friday and Cyber Monday. In this episode, Jon and Ryan discuss the benefits of taking a break post-BFCM.Check out the full episode to learn...
